Joakim Borgström is a Group Creative Director at BBH London
After graduating from the University of Barcelona, Joakim joined DoubleYou. He spent 10 years there as interactive creative director and partner, creating award-winning campaigns for brands as varied as Nike, Audi, Diageo, Nestlé, Diesel, Electrolux, Yahoo!, SEAT and Coca-Cola.
Joakim joined Wieden+Kennedy Amsterdam in 2006 as an interactive creative director to spearhead interactive work, creating global brand campaigns for clients such as Coca-Cola, Nike, Electronic Arts, Carlsberg, Heineken and Wódka Wyborowa.
In early 2011 Joakim joined Goodby Silverstein & Partners as a creative director and helped make the Chevy Sonic one of the most successful U.S. car launches in history. He worked on Chevrolet, Doritos, Google, TD Ameritrade and Nickelodeon.
Joakim joined BBH London in September 2014 as a creative director and is currently working for The Guardian, Google, Samsung, Dulux, Audi and Mentos. In his spare time, he enjoys the English weather with his wife Cat and daughter, Emily.
Collectively, he is the winner of over 170 awards in the last 20 years, including 12 Cannes Lions and a Cannes Grand Prix, 20 One Show Pencils, 14 FIAP Awards, including a FIAP Grand Prix.
Joakim has sat on the jury of more than 20 award shows around the world and is a sought-after speaker at industry conferences.